ALL UNITS AT WINDOWS ON 123 APARTMENTS IN HARLEM SOLD OUT;
SALES LAUNCH AT WINDOWS ON 123 LOFTS
Sister Development Shares Lifestyle/Vision of Neighboring Building
NEW YORK, N.Y. – July 6, 2011 – (RealEstateRama) — Halstead Property Development Marketing today announced that the first phase of a two-building development, Windows on 123 Apartments, a premier luxury condominium development in Harlem, is sold out and that the launch of sales has begun at Windows on 123 Lofts, the development’s nearby sister property.
Windows on 123 (http://www.windowson123.com) is a 34-unit luxury residential development located at 117 and 129 West 123rd Street near Lenox Avenue. Both buildings were developed by R&B Development, the same firm behind such city additions as The Gotham Hotel in Midtown, as well as several Harlem developments such as The Carriage House, Soho North and 50 West 127th Street.
“We attribute much of the success at Windows on 123 Apartments to the coupling of high-end design features and extraordinary quality typically found in Downtown lofts with a marketing campaign that attracted a dynamic mix of artistic professionals seeking reasonably priced homes in a great location with upside potential,” said Stephen G. Kliegerman, president of Halstead Property Development Marketing. “Now, with the launch of sales at Windows on 123 Lofts, there’s new inspiration and opportunity for a new wave of buyers to follow the savvy owners at 117 West 123rd Street.”
Windows on 123 Lofts (http://www.windowson123.com/129.html) is located at 129 West 123rd Street and offers just eight full-floor lofts comprised of two- and three-bedroom/three bath homes ranging in size from 1,441 to 1,892 square feet and in price from $895,000 to$1,295,000, with many including outdoor space.
“The most consistent feedback from our buyers is that the quality of construction, attention to detail and superior quality of finishes, fixtures, appliances and stone are head and shoulders above every other new development they have seen anywhere in the New York City marketplace,” said Jeffrey Bennett of R&B Development, developer of Windows on 123, who personally attends nearly every closing. “There really is nothing else on the market to compare with Windows on 123. I believe our project delivers the best price/value ratio of any condo project in the city.”
Homes at The Lofts are replete with top-tier surfaces, finishes and amenities, which include: solid white oak flooring; wall-to-wall thermal windows; polished chrome hardware; solid-core eight-foot-high doors; generous closet space; central heat and air conditioning with multi-zoned environmental controls; radiant floor heating in bathrooms; and cable and high-speed Internet wiring. Each apartment has a private keyed elevator entry and a walk-in laundry room featuring Bosch washers and dryers. Spa-like bathrooms feature Cararra Marble, Silver Travertine, porcelain tile and designer fixtures by Hansgrohe and Rohl and feature oversized soaking tubs. Kitchens have imported Italian cabinetry by Miton Cucine with Subzero, Viking and Bosch appliances.
Amenities include a roof deck with panoramic views of Manhattan which is available for building residents’ private parties; a 24/7 Virtual Doorman in the lobby; and the opportunity to purchase private underground parking spaces at 117 West 123rd as available.
Windows on 123 is located in the heart of Harlem on 123rd Street. Adjacent to the Mount Morris Park Historic District and its distinctive architecture, the development is just steps away from retail shops, cafes and fine dining, boutiques and galleries, and two blocks from the 2/3 subway line.
The development is being exclusively marketed and sold by Halstead Property Development Marketing and The Boland Group is spearheading sales. For more information, please contact Lamont Johnson at lamont (at) mediashoppr (dot) com or (212) 867-8778 x223.
About Halstead Property Development Marketing:
Halstead Property Development Marketing is the exclusive sales and marketing firm for numerous new developments in the tri-state area. They consult with developers on every aspect of the development process, including: pre-development planning such as comprehensive market research, detailed unit mix and layout analysis and amenities planning, all of which enables their clients to maximize sales prices, increase absorption rates and provide an overall superior product benefiting the consumer and developer. In addition, the division directs and coordinates the selection of all on-site personnel, conducts extensive sales training and monitoring, designs exceptional sales environments, and creates integrated communications planning including marketing, advertising, public relations and branding. For more information on the Halstead Property Development Marketing Division, please visit: http://www.HalsteadPDM.com/.
About R&B Development:
R+B Development Group is a vertically integrated, full service real estate development and construction firm based in New York City. For years, they have designed, developed and executed some of the finest luxury residential and commercial projects in the industry, and earned tremendous respect and recognition for their work. Through the partnership of developer and contractor, R+B has built a profound understanding of and a talent for creating tremendous value and maximizing return on investment, which also translates to savings for buyers. For more information please visit: http://rbdny.com/.
