Prices Reduced at Development Featuring Generous Outdoor Space, Oversized Windows, and High-End Finishes
New York, N.Y. – October 28, 2010 – (RealEstateRama) — Halstead Property Development Marketing today announced it has signed on as the new, exclusive sales and marketing firm for Windows on 123, a premier luxury condominium development in Harlem.
Windows on 123 (http://www.windowson123.com/), a 26-unit residential building located at 117 West 123 Street near Lenox Avenue, was developed by R&B Development, the same developers behind the recently launched boutique hotel, The Gotham Hotel. The development has successfully closed 9 units and the remaining homes are available for immediate occupancy. As an incentive, any buyer who purchases one of the small parking spaces, available for $65,000, will receive a free eco-friendly Smart Car valued from $15,000 to $20,000.
Halstead successfully represents more than 45 developments throughout the city, including PS90, The Douglass and Beacon Towers in Harlem, making it the ideal brokerage to lead the marketing program for Windows on 123. After officially taking over on September 7, Halstead worked with the developer to adjust prices to fit the current market, and as a result, the sales team has already made an additional five deals.
“With the Harlem real estate market continuing to show strength, we believe buyers will be drawn to the high quality workmanship and finishes that Windows on 123 has to offer,” said Stephen G. Kliegerman, executive director of Halstead Property Development Marketing. “The development pairs excellent prices with luxurious amenities, which will increase in value over time.”
The remaining 14 residences consist of spacious one, two and three-bedroom apartments, ranging in size from 835 to 1834 square feet and in price from $520,000 to $1.295 million, one of which is a spacious duplex with a private yard. Full-length windows complement the soundproof walls leading up to over nine-foot-tall ceilings, allowing in an abundance of natural light. Homes feature white oak floors, Bosch washers and dryers, and energy efficient heating and cooling included in the monthly common charges. The majority of homes at Windows on 123 also have generously sized private outdoor spaces and at least one balcony, and two homes boast private yards.
“Not only did we have top of the line finishes and amenities in mind when designing Windows on 123, but also the environment,” said Jeffrey Bennett or R&B Development, developer of Windows on 123. “Green features like LOW-E thermal windows, energy efficient heating and cooling included in the common charges, and state-of-the art façade insulation will offer long-term savings for buyers.”
Amenities at Windows on 123 include a 3,000 square foot common rooftop with panoramic views; a double-height lobby featuring white quartz stone floors with New St. Laurent Inlay and a Custom Metal Craft light installation; a state of the art climate-controlled gym; and a private parking garage for residents of the building who purchase spaces.
Kitchens feature Miton Cucine cabinetry, CaesarStone quartz countertops, stainless steel Viking ranges with Miele hoods, Sub-Zero refrigerators, and Bosch dishwashers. All bathrooms boast radiant floor heating, and master bathrooms also feature pure white Thassos marble from Greece, soaking tubs, and showers with Hansgrohe fixtures. Double sinks include Rohl fixtures, walnut vanities, and Siberian Mink-colored marble tops.
Windows on 123 is located in the heart of Harlem on 123rd Street, adjacent to the Mount Morris Historic District, in a neighborhood that boasts unrivaled architecture, both historic and contemporary. The development is nearby to numerous shops, cafes, boutiques and galleries, as well as Marcus Garvey Park. Just two blocks from the 2/3 subway line, midtown is a short train ride away. Close to many local favorites, such as Tonnie’s Minis, Sylvia’s, and Chef Marcus Samuelsson’s much anticipated Red Rooster restaurant opening this year, the neighborhood has something for everyone.
Sales for Windows on 123 will continue to operate out of the on-site sales office. For more information, floor plans or photos please visit: www.windowson123.com.
About Halstead Property Development Marketing:
Halstead Property Development Marketing is the exclusive sales and marketing firm for numerous new developments in the tri-state area. They consult with developers on every aspect of the development process, including: pre-development planning such as comprehensive market research, detailed unit mix and layout analysis and amenities planning, all of which enables their clients to maximize sales prices, increase absorption rates and provide an overall superior product benefiting the consumer and developer. In addition, the division directs and coordinates the selection of all on-site personnel, conducts extensive sales training and monitoring, designs exceptional sales environments, and creates integrated communications planning including marketing, advertising, public relations and branding. For more information on the Halstead Property Development Marketing Division, please visit: http://www.HalsteadPDM.com/.
About R&B Development:
R+B Development Group is a vertically integrated, full service real estate development and construction firm based in New York City. For years, they have designed, developed and executed some of the finest luxury residential and commercial projects in the industry, and earned tremendous respect and recognition for their work. Through the partnership of developer and contractor, R+B has built a profound understanding of and a talent for creating tremendous value and maximizing return on investment, which also translates to savings for buyers. For more information please visit: http://rbdny.com/.
Contact:
Nicole Amato, nicole (at) mediashoppr (dot) com
Mediashop PR, 212-867-8778 x226
