Excellent Location, Smart Design and Desirable Amenities Drive Summer Sales
New York, NY – September 26, 2011 – (RealEstateRama) — Halstead Property Development Marketing today announced that 60% of the units are sold at 88 Morningside, the fastest selling new development in Harlem. Closings are currently in progress.
“88 Morningside has certainly maintained its status as the fastest selling new development in Harlem,” said Stephen G. Kliegerman, president of Halstead Property Development Marketing. “We have seen a solid sales pace throughout the summer and expect a smooth road to completion.”
Located on the corner of Morningside Avenue and West 122nd Street, 88 Morningside (www.88Morningside.com) is a modern 12-story residential building that features views of adjacent Morningside Park, as well as the Manhattan skyline. The development includes a mix of one-, two- and three-bedroom homes; the remaining units include one-bedroom, one baths and one-bedroom, two-baths ranging in size from approximately 625 – 945 square feet and in price from $375,000 – $615,000.
“As more and more buyers come through 88 Morningside, we’ve been noticing a high demand for larger units,” said Beatrice Sibblies, president of BOS Development, lead developer of 88 Morningside. “To meet these needs, we’ve created several plans for generously-sized combination units, which have recently received significant interest from buyers.”
Each home at 88 Morningside features distinctive charcoal maple wood floors, ample natural light and clean lines throughout. The kitchens feature sleek white lacquer cabinetry and a modern appliance package including Delonghi gas range stove, Bosch microwave and dishwasher, and paneled Liebherr refrigerator.
Spa-like master baths feature white wall tile and white Corian sink surfaces offset by deep black Senza stone tile. Other distinctive elements include a custom-made oak vanity, Artemide lighting, and a Duravit soaking tub or glass-enclosed shower with 10-inch rain showerhead. Two- and three-bedroom apartments include a second bathroom with Gypsum tile bath walls, Ann Sacks mosaic tile floors and glass-enclosed shower.
Residences enjoy several amenities, including an on-site storage area, media lounge, virtual concierge and fitness center. The roof terrace offers an outdoor kitchen area along with views of the peripheral Morningside Park and Manhattan skyline. The development is situated in a community offering a vibrant scene with numerous restaurants, lounges, shops and services. The Studio Museum in Harlem, H&M, and Fairway are all within walking distance and the nearby Harlem Piers leads to the beautiful Hudson River bike paths and Riverside Park.
For a full list of available units and floor plans, please visit: www.88Morningside.com or contact Sales Manager Felicia De Chabris at the 88 Morningside sales office at 212-381-2694 or FDeChabris (at) Halstead (dot) com.
About 88 Morningside:
88 Morningside is comprised of 73 units including 47 one-bedroom, 17 two-bedroom and nine three-bedroom apartments. The building features original design elements and exclusive amenities that rival those found in many of the top buildings in Manhattan including a roof deck with an outdoor kitchen, spa-like bathrooms, gourmet open kitchens, a media lounge, and a virtual concierge. 88 Morningside’s successful team of developers includes: Beatrice Sibblies, managing partner at BOS Development; Edward Poteat, director of real estate finance for Horsford & Poteat Realty; and Sara Herbstman, partner of The Bluestone Organization. For more information, please visit: www.88morningside.com.
About Halstead Property Development Marketing:
Halstead Property Development Marketing is the exclusive sales and marketing firm for numerous new developments in the tri-state area. They consult with developers on every aspect of the development process, including pre-development planning, such as comprehensive market research and detailed unit mix and layout analysis and amenities planning — all of which enable their clients to maximize sales prices, increase absorption rates and provide an overall superior product benefiting the consumer and developer. In addition, the division directs and coordinates the selection of all on-site personnel, conducts extensive sales training and monitoring, designs exceptional sales environments, and creates integrated communications planning including marketing, advertising, public relations and branding. For more information on the Halstead Property Development Marketing Division, please visit: http://www.HalsteadPDM.com/.
